Marketing Intern - Horsham, PA
Horsham, PA 
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Posted 1 day ago
Job/Internship Description

Internships at UnitedHealth Group. If you want an intern experience that will dramatically shape your career, consider a company that’s dramatically shaping our entire health care system. UnitedHealth Group internship opportunities will provide a hands-on view of a rapidly evolving, incredibly challenging marketplace of ideas, products and services. You’ll work side by side with some of the smartest people in the business on assignments that matter. So here we are. You have a lot to learn. We have a lot to do.  It’s the perfect storm. And even better? Join us and you may end up staying for a career in which you can do your life’s best work.(sm)

**This Full Time intern position will be available Summer 2021**

 

Brand and Event Marketing:
  • Help develop marketing, brand campaign and content plans
  • Support messaging and project execution related to brand initiatives
  • Support the development and execution of client briefings and/or other in-person branded experiences
  • Support event plan development and execution

Digital & Marketing Operations

  • Provide web graphic design and user experience oversight on key digital projects
  • Design and execute email marketing campaigns
  • Conduct marketing analysis and data visualization
  • Conduct cost benefit analysis and ROI model development
Product Marketing:
  • Conduct research on industry trends, competitive intelligence, and market data leveraging internal and external sources to compile assessment of strengths, weakness, opportunities and threats (SWOT) analysis for existing product capabilities
  • Help refine messaging and positioning across product portfolio to effectively communicate strengths and create market differentiation, includes assisting with collateral development and website representation
  • Assist product management efforts with input on market opportunities and needs, pricing considerations, and go-to-market plans / strategies
Integrated Marketing:
  • Help define and subdivide a specific  into clearly identifiable segments having similar needs, wants, or  characteristics
  • Aid in the  of a  that precisely matches the expectations of customers in the targeted 
  • Supporting our internal client management and business development teams with large customers, prospects, consultants and business groups
  • Work closely with internal teams as well as external vendors on planning and execution of consumer marketing initiatives

Market Research and Competitive Intelligence

  • Research industry and competitive trends and data to inform product and marketing strategies
  • Conduct secondary research and competitive intelligence analysis
 
You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:  

  • Currently pursuing a bachelor’s degree from an accredited college / university during the duration of the internship.  Internships are not intended for graduating seniors
  • Minimum 3.00 cumulative GPA
  • Must be eligible to work in the U.S. without company sponsorship, now or in the future, for employment-based work authorization (F-1 students with practical training and candidates requiring H-1Bs, TNs, etc. will not be considered)
  • You will be asked to perform this role in an office setting, however, may be required to work from home temporarily due to space limitations
  • Employees are required to screen for symptoms using the ProtectWell mobile app, Interactive Voice Response (i.e., entering your symptoms via phone system) or a similar UnitedHealth Group-approved symptom screener prior to entering the work site each day, in order to keep our work sites safe. Employees must comply with any state and local masking orders. In addition, when in a UnitedHealth Group building, employees are expected to wear a mask in areas where physical distancing cannot be attained

Preferred Qualifications:  

  • Currently pursuing a bachelor’s degree in marketing, business or another related field

**Housing and relocation assistance is not available for this position**

 

**UnitedHealth Group is not able to offer visa sponsorship now or in the future for this position**

 

 

Careers at UnitedHealth Group. We have modest goals: Improve the lives of others. Change the landscape of health care forever. Leave the world a better place than we found it. Such aspirations tend to attract a certain type of person. Crazy talented. Compassionate. Driven. To these select few, we offer the global reach, resources and can-do culture of a Fortune 6 company. We provide an environment where you're empowered to be your best. We encourage you to take risks. And we offer a world of rewards and benefits for performance. We believe the most important is the opportunity to do your life's best work.(sm)

 
 

Diversity creates a healthier atmosphereUnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

 

UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.

 
 

Job Keywords:  Marketing Intern, Horsham, PA, Pennsylvania

 

Position Summary
Start Date
As soon as possible
Employment Type
Full Time
Period of Employment
Open
Type of Compensation
Paid
College Credits Earned
No
Tuition Assistance
No
Required Student Status
Open
Preferred Majors
Other
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